Vol. 3 No. 1 (2026)
Articles
Solidaritas Sosial dan Pengabdian Mahasiswa: KKN Tanggap Darurat Banjir di Kabupaten Pidie dan Pidie Jaya
Abstract
The Community Service Program (KKN) conducted by students of the Guidance and Counseling Study Program at Universitas Jabal Ghafur in 2026 was implemented to assist communities affected by flooding in Pidie Jaya and Pidie Regencies. The program lasted four days, from February 3 to 6, 2026, focusing on collective action through environmental cleaning, restoration of public facilities, and rehabilitation of religious infrastructure. The floods caused severe damage, mud deposits, and disruption of social and religious activities. Through collaboration among students, local communities, village officials, and military personnel, the KKN activities successfully supported environmental recovery, strengthened community solidarity, and enhanced social awareness. This article documents the process, outcomes, and benefits of the program as both a learning experience for students and a tangible contribution to society. The results highlight that active community participation was the key factor in accelerating post-disaster recovery. Moreover, the program provided valuable experiences for students in applying knowledge, fostering social sensitivity, and developing cooperative skills within the community.
Pendampingan Masyarakat Dalam Pengembangan Digital Marketing Di Desa Alue Lim Kecamatan Blang Mangat, Lhokseumawe, Aceh
Abstract
This community service program aimed to enhance the capacity of Micro, Small, and Medium Enterprises (MSMEs) in utilizing digital marketing as a product marketing strategy in Alue Lim Village, Blang Mangat District, Lhokseumawe City, Aceh Province. The implementation methods included socialization, training, hands-on practice, and continuous mentoring on the use of social media, promotional content creation with Canva, and marketplace utilization. Participants received training on copywriting, promotional captions, hashtag optimization, content scheduling, short promotional videos, digital posters, Stories, and Reels. The results demonstrated significant improvements in digital literacy, digital marketing management skills, and participants' ability to promote products more effectively. Furthermore, marketing reach expanded, communication with customers became faster, and opportunities to increase sales grew substantially. The program also strengthened the confidence of MSME owners, encouraged collaboration among local entrepreneurs, and increased youth participation in promoting village products